Colorado Christian University×Apten
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Unified student engagement
across every channel.

Personalized student conversations across SMS, voice, email, and chat — powered by a single AI agent.

SMSVoiceEmailChat

Today at CCU

Four gaps holding outreach back.

Connect rates are down

Younger students avoid phone calls, and iOS 26 call screeners hurt pickup further.

Manual dialing

Reps burn hours dialing leads instead of focusing on higher-intent students.

One-way automation

Marketing sequences can't hold a conversation — every reply needs a human.

Templated follow-ups

Outreach is pre-templated, not personalized to each student's journey.

The Apten solution

One agent for every student moment.

01

One agent. Every channel. One memory.

02

Two-way conversations — no human needed in the loop.

03

Personalized to each student, not pre-templated.

04

Frees reps to focus on the highest-intent prospects.

05

CRM remains source of truth. Conversations sync in real-time.

One memory across channels

JM

Prospective Student: Jordan M.

Inquiry: Undergraduate Programs · Just now

High Intent

Hi Jordan! Saw you started an inquiry on CCU's Business program — want me to walk you through next steps?

SMS · 9:02 AM

Yes, but I'm at work. Can you actually call me at 4?

Switching to voice

Voice Call Initiated

"Reviewed financial aid, FAFSA timeline, and fall start dates at CCU…"

Duration: 6:24

✉ Application Sent

Prefilled CCU application + aid checklist emailed during the call.

Start small. Prove it.

A pilot, run by the founders.

Initial focus: optimizing the inquiry → enrollment funnel.

1Week 1

Pilot scope

Targeted segment to prove ROI fast.

2Week 2

Custom agent

Built on CCU voice + guardrails.

3Week 3

Go live

White-glove launch with founders.

4Ongoing

Optimize

Tuned from real conversations.